Personalized Medicine Brochure for Patients and Caregivers

Personalized Therapies for Lung Cancer brochure cover

Like people, no two lung cancer tumors are the same.

Personalized medicine (also known as precision medicine) is the idea of tailoring treatment to each patient. This takes into account both patient and specific tumor characteristics. Instead of using more general medical treatments that have been designed for the “average patient’s tumor”, personalized medicine seeks to identify unique characteristics of each patient’s tumor in order to individualize care